Objective: We were required to find out about one primary or secondary method of research, and to consider the advantages and disadvantages of that method. At the same time we had a class of Online LCF resources where we can access to support our researches.
Working analysis – To this class I do not need to have any preparation work. Then, I just start thinking about how I was going to do my primary research because I didn’t plan or research what I was going to do. We also got the opportunity to learn how work with some fashion sites like WSG, which I like it very much because they have a lot of good resources and charts that I can use in my secondary research. I have facility with technological things, so for me was easy to learn how to work in this websites, which will helped me for my collaboration. It was interesting to experience and interact with the types of materials, it made me realise how much research goes into it brand and how this is important. As a result, I know now where to find good resources for my researches and how to develop my collaboration.
Things I need to improve – I need to make more research before start anything, because with this resources i learned that with alcoholic brand it is more complicate to do promotion of my products. But im going to get through this and make a good collaboration for my customers. For next class I want to have at least my primary research ready, because it is more difficult to do it and I have to get a time of my day to go to stores and make some interviews about how the brand and customers work. As a result, I need to develop this and be ready to start my marketing mix based in those primary researches for next class.